Welcome to Field Focus Research

OUR TEAM

Biography

Mietjie Charmaine Mkhize

Completed her BTech Marketing Management Degree with the Tshwane University of Technology and an Advanced Project Management Certificate with the University of South Africa. At 37 years, she has over 18 years of Research Experience in the Socio economic, Political and retail audits projects. Her experience in research includes but is not limited to, fieldwork planning, training, data collection, instrument design, focus group moderation and transcriptions, field management, Identify & recruit talent for positions, and project management.Currently she is the Project and Admin Manager at Field Focus Research which is a 100% black female owned fieldwork agency company. Mietjie is a well driven, highly motivated individual with high level knowledge of research administration, clerical and managerial skills for mutual growth and success within her Research Team/department with the ability to engage effectively with stakeholders and others.She describes herself as a strong-willed and hardworking individual who focuses on excelling in her work, her career and education. She loves new challenges and learning new things and learning from people who have built their success from hard-work, perseverance & resilience.  She looks forward to being a success in her own right and in her career.

Gladiola Mbatha 

Gladiola Mbatha is a qualified certified customer experience professional CXPA. Gladiola holds a masters in business leadership MBL, and an honours in information systems. With over 10 years experience in client experience, and over 15 years as a lead in market research. Gladiola enjoys being stuck in the end to end research process to uncover value for clients. Gladiola is passionate about quality insights and the value they add in ensuring that the decisions businesses make will make commercial sense based on market sensing insights. Her strengths are analytics and business development. 

Cleopatra Wendy Mbatha 

Completed her Bcom Degree in Marketing Management with the University of Johannesburg, BTech with the Tshwane University of Technology and a Digital Marketing Course at the University of Cape Town. With over 10 years of research experience conducting retail audits, social- economic and political projects within the research field this has equipped her with the ability to smoothly run a research project from commissioning it to the final data collection and reporting.


What we do!

 ​We focus on social surveys and market research, using data gathered through fieldwork to provide analytical reports. We conduct quantitative fieldwork research which includes questionnaire design, piloting and population sampling. We also conduct qualitative research which includes: focus group interviews and translating and transcribing the verbatim expressions of participants and recording these live sessions.We aim to provide world class social data collection services using both quantitative and qualitative methodologies.We go far beyond merely collecting data; We help our clients identify various pain points within their organisations or the markets they serve through thoroughly conducted data collection endeavours.

OUR REACH

We span across all 9 provinces
Our teams of highly competent researchers and fieldworkers are geographically dispersed nationwide. This means that no province is out of reach or out of bounds for any data collection endeavour.

OUR CLIENTS

OUR GALLERY

location

478 Boshoff Street
Chantelle Ext 6
PO BOX 59325
Karenpark 0118

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